ATHENA MARKETING CONSULTANCY
CREATIVE BACKED BY STRATEGY
YOUR NEW AGENCY
Athena is dedicated to empowering luxury brands with innovative and data-driven marketing solutions that elevate their presence, resonate with their target audiences, and drive sustainable growth.
WHO WE HAVE WORKED WITH
FIRE STEAKHOUSE & BAR
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Oliva Buckley International
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FALLON & BYRNE
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Ireland - US CEO Club
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SOLE SEAFOOD & GRILL
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THE ROUND ROOM
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Aer Lingus College Football Classic
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The Lord Mayor of Dublin
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WORLD STEAK CHALLENGE
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HOUSE Dublin
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With Taste
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Bumble
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FIRE STEAKHOUSE & BAR • Oliva Buckley International • FALLON & BYRNE • Ireland - US CEO Club • SOLE SEAFOOD & GRILL • THE ROUND ROOM • Aer Lingus College Football Classic • The Lord Mayor of Dublin • WORLD STEAK CHALLENGE • HOUSE Dublin • With Taste • Bumble •
OUR SERVICES
Our approach focuses on evaluating every aspect of your business to craft bespoke strategies for long-term success. We pride ourselves on helping brands to resonate deeply with their target audiences and create change that drives sustainable growth. At Athena, our ultimate goal is to leave your business not just successful, but equipped with a team to manage the strategy for ongoing success.
BRAND AUDIT
Analysing your current brand elements and strategies to evaluate effectiveness and alignment with your business goals. Our brand audit encompasses a comprehensive review of how your brand is presented online and via a full customer journey assessment. On completion, we provide actionable insights to refine and strengthen your brand positioning.
BRAND IDENTITY
Crafting a distinctive brand identity that captures the essence of your brand. We will help you develop your brand identity, and understand your personas, brand positioning, and messaging. Athena will help you ensure your brand communicates a compelling story that resonates with your target audience.
DATA DRIVEN STRATEGY
Utilising market research and data analytics to inform strategic decision-making. We develop comprehensive marketing strategies based on consumer insights, industry trends, and performance metrics, ensuring your marketing efforts are effective and results-driven.
WEB DEVELOPMENT
Overseeing every aspect from concept to launch. We collaborate closely with developers and designers to ensure your website meets the highest standards of functionality and aesthetics but also aligns perfectly with your brand's identity.
CREATIVE DIRECTION
Providing visionary leadership we work closely with your team to ensure consistency in visual aesthetics, messaging, and overall brand expression. By setting the creative vision and overseeing its execution, we bring cohesion to your brand's identity, ensuring it stands out in a competitive market.
DIGITAL MARKETING
Leveraging cutting-edge digital strategies to elevate your online presence. Our digital marketing services include SEO, SEM, Social, email marketing, and online advertising to maximise your brand's visibility and engagement in the digital landscape.
